Focus Pull S.p.A. was established in 1973 by brother and sister Battista and Alessandra Dondi as a knitwear factory.
During the ‘80s production of the brands Focus, PhillGreen and Foxhound brought the company to success.
Italian style and creativity are the key factors behind the group’s growth. In time its product range widened as the company embraced apparel manufacturing and total look.
Alessandra Dondi’s entrepreneurship led to the creation of the Fairly brand and to collaborations and licensed production for prestigious international brands.
At that same time, the second generation of the Dondi family began to help run the business, promoting distribution on foreign markets, which currently account for 65% of the company’s turnover.